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Dynamics 365 CRM implementation

Your sales, service and marketing teams, working from one Microsoft CRM.

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Dynamics 365 CRM solutions overview

Exquitech delivers Dynamics 365 CRM implementation for organizations in the UAE, Saudi Arabia, and the UK. We plan, build, migrate and support Dynamics 365 Sales, Customer Service, Contact Center, Field Service and Customer Insights, so your sales, service and marketing teams share one view of every customer.

Exquitech is a Microsoft Solutions Partner for Business Applications and a 5x Microsoft Partner of the Year. Your CRM consultants sit in the same delivery team as our ERP and Power Platform specialists, so your customer records and your ledgers get planned together rather than separately.

Our CRM solutions are designed to:

  • Give sales, service and marketing one shared customer record
  • Automate routine work with Copilot and Dynamics 365 agents
  • Scale with your business without rebuilding integrations

We implement and support the Dynamics 365 CRM apps:

  • Sales: leads, opportunities and forecasting, with AI agents that qualify leads and flag risky deals
  • Customer Service: cases, knowledge and service agents across email, chat and phone
  • Contact Center: voice, email, chat and messaging in one place, with intelligent routing, case management and automation
  • Customer Insights: unified customer data and real time journeys, the successor to Dynamics 365 Marketing
  • Field Service: scheduling, work orders, assets and mobile technicians

For the wider platform, including ERP and Business Central, see our Microsoft Dynamics 365 page.

Background

What our Dynamics 365 CRM services cover

  • CRM implementation and deployment

  • Upgrades and migrations to Dynamics 365

  • Integrations and customization

  • Performance tuning and health checks

  • Training, change and adoption

  • Copilot and AI agent setup

Customer challenges

Exquitech CRM clients come to us with the same ten problems.

  • Disconnected systems

    Sales, service and marketing data sit in separate tools, so nobody sees the full customer picture.

  • Data
protection

    Customer records hold personal data that GDPR, UAE PDPL and Saudi PDPL require you to protect and prove.

  • Growth pains

    A CRM set up for one team strains when new markets, brands and users join without a clear data model.

  • License costs

    Licenses get bought for everyone, while half the users only need to read records or approve work.

  • Legacy CRM

    Old on premises CRM versions and outbound marketing, removed in May 2026, force a migration plan now.

  • Manual admin

    Sellers spend hours logging calls and updating records instead of talking to customers and closing deals.

  • Low adoption

    If the CRM feels like extra work, people keep deals in spreadsheets and the data goes stale within weeks.

  • AI without guardrails

    Copilot and agents act on customer data, so weak permissions quickly turn into oversharing and errors.

  • Too much custom code

    Heavy custom code breaks with each Microsoft update and makes every future change slow and expensive.

  • Reports nobody trusts

    Leaders cannot trust pipeline or service numbers when every team tracks the same customer differently.

  • Our Dynamics 365 CRM services address all ten, and more.

    Background

    How our Dynamics 365 CRM projects work

    Plan

    We agree your CRM goals, scope and timelines, then build a roadmap that ties each Dynamics 365 app to a business outcome.

    Implement

    We configure Dynamics 365, migrate your data, connect your systems and switch on Copilot and agents with the right permissions.

    Assess

    We review your current CRM, data and processes to find the gaps, the data to migrate and the quick wins worth taking first.

    Operate

    We support, monitor and update your CRM, train new users and tune agents as your processes and Microsoft releases change.

    Plan

    We agree your CRM goals, scope and timelines, then build a roadmap that ties each Dynamics 365 app to a business outcome.

    Assess

    We review your current CRM, data and processes to find the gaps, the data to migrate and the quick wins worth taking first.

    Implement

    We configure Dynamics 365, migrate your data, connect your systems and switch on Copilot and agents with the right permissions.

    Operate

    We support, monitor and update your CRM, train new users and tune agents as your processes and Microsoft releases change.

    Customer benefits

    Exquitech Dynamics 365 CRM clients finish with eight measurable gains.

    • Improved efficiency

      Automated workflows and AI agents take routine updates off your team, so people spend time on customers.

    • Lower costs

      Right sized licenses and less custom code cut what you pay to run and change your CRM every single year.

    • Scalability

      A clean data model on Dataverse lets you add teams, brands and countries without rebuilding the CRM.

    • Enhanced security

      Role based access, audit trails and Purview labels protect customer data and keep you in line with PDPL.

    • Better decisions

      One source of customer truth feeds pipeline, service and marketing reports that leaders can trust.

    • User support

      Role based training and ongoing support keep adoption high long after the go live celebration ends.

    • Omnichannel service

      Voice, email, chat and messaging meet in one Contact Center, with smart routing and a full customer view.

    • AI that helps sellers

      Copilot and sales agents research leads, draft emails and log meetings, so sellers spend more time selling.

    Background

    Is your CRM ready for what’s next?

    Whatever you want from your marketing, sales and CX processes, speak to the experts.

    Related Capabilities

    Dynamics 365 ERP

    Business Central and Dynamics 365 Finance for your ledgers, stock and projects, connected to the same data as your CRM.

    Explore ERP

    HREX HR and Payroll

    HREX, our HR and payroll platform on Microsoft Power Platform, shares employee data with Dynamics 365 and Teams.

    Explore HREX

    Data Governance & Management

    Microsoft Purview catalog, labels and retention that keep customer data in your CRM governed and compliant.

    Explore Data Governance

    Get a consultation
    from an expert

    Our Dynamics 365 team is ready to review your CRM, map your data and plan your first release. Let’s chat.

    Contact Us